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What is Step and Repeat?...

“Step and Repeat” is a term that is generally used to describe a “red carpet” event background or media wall, which displays a sponsor’s logo or name. These backdrops are used for advertising one or more businesses or for taking photos of noteworthy people who attend a sponsored event. The history of the term “step-and-repeat” originated from graphic artists who would design an image in Photoshop and then use a specific program tools to duplicate and space the image. This Photoshop feature allowed graphic artists to create repeating effects and patterns for the images they wanted to manipulate. The term then began to be used by Hollywood event coordinators who would have celebrities pose in front of logo filled backdrops that were placed at the end of the red carpet to take photos. A celebrity would be instructed to walk up the red carpet, “step” in front of the background, and pose for photographers for a few minutes before entering the event; the next celebrity would “repeat” the process. Today, Step and Repeat backdrops are used at all types of events, from media, film festivals to personal, to add style and flair to an already unforgettable gathering. Listed is some valuable information you should know before ordering a Step and repeat banner or wall. What is The Difference between Banner Backdrops and Wall Backgrounds? A banner backdrop is a long strip of cloth or vinyl, with the specified dimensions, bearing the design. The banner is hand-laid onto a standing frame or poles and placed in the desired area. A Step and Repeat wall is constructed by placing multiple banners side by side. Sizes While there are standard sizes for Step and Repeat backdrops, they range in all sizes to...

Step and Repeat Prices

Prices are one the most-sought after information when it comes to step and repeat backdrops, especially as most companies force you to call or email them to get a quote. In order to help you figure out what type of banner you can afford, you will find below some pricing information based on our experience working with event production and printing companies. Please note, these are ranges or estimates and you should do your homework by contacting various step and repeat manufacturers to get an accurate quote. Before we get started with the actual prices, you should know that there are several factors affecting your final price, besides the size of the wall: Material: usually vinyl, which quality can vary widely Finish: just like photo, do you want matte or glossy? Colors: will the logos be black and white or features color? Will the banner be white or another color (sometimes black, red, or blue). Accessories: does it come 1) with the stand, which can be aluminum or metal and with 2) with a carry-on bag? Installation: will it be installed professionally or will you have to assemble it yourself? Custom options: Is it fully customizable or are you limited to a template? Will you hire a brick-and-mortar company or go through a website offering templates? As you can see, there a lot of things to take into consideration before even thinking about pricing. Once you know exactly what you want you can start shopping around. In the meantime, here are some prices to give you an idea: 8×8 backdrops go from $100 to $500. 8×10 backdrops go from $100 to $600. 8×12 backdrops go from $150 to $700. 8×16 backdrops go from $200 to $1,000. 8×20 backdrops go...

Los Angeles

Los Angeles – and most particularly Hollywood – being the entertainment capital of the world, there is obviously important supply and demand when it comes to step and repeat backdrops. There are quite a few event production companies offering step and repeat printing and installation services in the Los Angeles area, some specializing in big Hollywood premieres while others focus on corporate events. Because a backdrop will be such an important element of your event, you should shop around to figure out which company fits best your needs. Of course, you should look into pricing, which varies widely from one event production company to another, but also into the kind of material they use for printing and the add-on services they provide (professional installation, lighting and even photographers). Last but not least, look at their client list and read testimonials so you can see if they have experience in your type of event. Here are local companies offering step and repeat services: OUR PICK Red Carpet Systems Based in West Hollywood, they are affordable and very easy to work with. 1515 North Gardner Street, West Hollywood, CA 90046 phone: (323) 378-6975 www.redcarpetsystems.com OTHER COMPANIES Step and Repeat LA 10518 Johanna Ave, Shadow Hills, CA 91040 phone: (818) 434-7591 www.stepandrepeatla.com Step repeat 6913 Valjean Ave, Van Nuys, CA‎ (818) 905-7605‎ www.steprepeat.com Event step and repeat 6319 Alondra Blvd. Paramount, CA 90723 888-377-1377 www.eventstepandrepeat.com Just4banners 2908 Oregon Court #I11, Torrance, CA‎ (866) 548-5353‎ www.just4banners.com Banner World 2700 S. Broadway, Los Angeles, CA‎ www.bannerworld.com 4 over 4 (888) 546-8374 www.4over4.com Studio 116 event www.studio116event.com There are other companies out there, which you can find searching online. Also make sure to check their reviews on sites such as Yelp to make sure they...

Step And Repeat Sizes

Step and repeat banners come in standard sizes, the most common being 8×8, 8×10, 8×10 and 8×15. Of course, it doesn’t mean you are limited to these dimensions as, in most cases, sizing can be as low as 8×4 and can go up to 8×10. You can also decide whatever size you want as red carpet backdrops can be customized based on your requirements. Here are some basics, which should help you decide what size you need: Anything smaller than 8×8 will work for one person photo backdrop only. An 8×8 background can fit 2 people for photo-op (here’s how an 8×8 step repeat looks like). From 8×10, you can fit at least 3 people to pose simultaneously for photographers With an 8×12 wall, you can have up to 6 people standing/walking. An 8×20 red carpet backdrop is great for group photos – here’s a pic of an 8×20 step repeat backdrop. If you are still not sure what size is best for you, you should take the following elements into consideration: The bigger the event, the bigger you want your media wall to be, and vice versa. If you have lots of guests, you will need a long backdrop so they don’t waste too much time walking the red carpet. If you want the logos to be printed big, you will need a bigger banner, as you can’t cram a bunch of designs on small space – this wouldn’t look good and be confusing. As the size of the backdrop increases, the price will increase. Also, you might also want to discuss this with your photographer if you are planning to immortalize your event. Angles and lighting are important if you want to make everything look glamorous and...

How to make a step and repeat backdrop...

The step and repeat backdrop is a business logo or business name placed into a pattern on a wall setting. They are commonly used at red carpet events, press conferences and other promotional events. Sometimes only one logo or name is used and other times the logo and business name are placed alternating in a checkerboard pattern. People use the step and repeat backdrop for photo opportunities like at weddings or other memorable parties. Businesses use them to advertise at elite events while photos are being taken or cameras are filming. To make your own step and repeat backdrop, follow the steps below. You will need these items: A Large Roll of Paper or 2 White Panels of no less than 4 feet wide and 6 feet tall. Spray Adhesive A Roller or Drinking Glass Trash Bags Exact-o Knife White Fabric Tape or Masking Tape Hook and Loop Tape or Tacks 1. To design the backdrop, choose your logo and/or business name to use as stencil. You also need to decide if you want it all one color, some color, or full color. Be sure the size of the name/logo used is about 15 inches wide and 9 inches tall for visibility. 2. Take your 2 white panels and using the fabric tape, tape the panels together, edge-to-edge. For the purpose of a professional looking backdrop, they need to align perfectly. If you are using a large roll of paper, use the exact-o knife to cut the 4-6 feet wide and 6 feet high panels. Also, you can use masking tape to tape the panels together. 3. Print the stencil on 11×17 inch paper. If you are unable to do this at home, you can go to a professional...